Copywriting

SHORT-FORM

SHORT-FORM

SHORT-FORM

ROLE: THOUGHT-LEADERSHIP WRITER FOR SOCIAL MEDIA

ROLE: THOUGHT-LEADERSHIP WRITER FOR SOCIAL MEDIA

LinkedIn

How is it that the next global health crisis is completely flying under the radar? In an article by the American Society for Microbiology, Anirban Mahapatra, Ph.D., Editorial Director of ASM Journals notes, “[AMR will cause] an economic catastrophe. It will kill more people than COVID at its height. But why are people not talking about it?”

This poses a very important question: how can we amplify the issue and begin tackling it? The American Society for Microbiology suggests tying the global health crisis down to the human level, so that others are able to more easily digest it. Sharing personal experiences, connecting with stakeholders in health-related advocacy groups, and breaking the issue down into everyday language can help prevent the echo-chamber experts are currently shouting into.

Selux is starting the conversation. To preserve the lifesaving power of antibiotics and help mitigate AMR, we need faster diagnostic results, susceptibility testing on all sample types, testing against all commercially relevant antibiotics at one time, and a commitment to updated breakpoints. See exactly what this looks like here: https://seluxdx.co/40jV5PW

Source: https://seluxdx.co/40jhqNx
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx

SEE POST
SEE POST

LinkedIn

With the new data that's come out on antimicrobial resistance (AMR), it's now more important than ever to evaluate technologies tackling this global health crisis, particularly rapid antibiotic susceptibility testing (AST). Dr. Thomas Kirn, MD, Ph.D., revealed that 63% of patients had an antibiotic change after receiving rapid AST results. How does this relate to AMR? Rapid AST helps inform treatment decisions, reducing the time spent on ineffective therapies that can contribute to AMR. Learn more about how the Selux NGP System was designed to help preserve the lifesaving power of antibiotics: https://seluxdx.co/3Az0Ajt

"Does Speed Matter? The Clinical and Financial Impact of Rapid AST:" https://seluxdx.co/3YwRb43
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx #AllSampleTypes

SEE POST

LinkedIn

The answer is about as complicated as the global health crisis itself, yet it's for this reason precisely that it's necessary that we bring the issue to light. In a recent article by the American Society for Microbiology (ASM), Anirban Mahapatra, Ph.D. notes, “[AMR will cause] an economic catastrophe. It will kill more people than COVID at its height. But why are people not talking about it?” His sentiment is reflected in a statistic by Sepsis Alliance, which reports that among adults in the United States (U.S.), only half (51%) are aware of the term antimicrobial resistance (AMR). That said, how can we bring the issue to the surface? The American Society for Microbiology recommends education, advocacy, and story telling to raise awareness about the issue.

At Selux, we're spreading the word, not superbugs. The Selux NGP System, a rapid AST technology, delivers results in as little as 5.5 hours and helps inform treatment decisions. In effect, this can reduce the time spent on ineffective therapies that can contribute to AMR. See it in action: https://seluxdx.co/4a1VkT3

Source: https://seluxdx.co/4a49Yco
Source: https://seluxdx.co/4h5hczg
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx

SEE POST

LinkedIn

With the new data that's come out on antimicrobial resistance (AMR), it's now more important than ever to evaluate technologies tackling this global health crisis, particularly rapid antibiotic susceptibility testing (AST). Dr. Thomas Kirn, MD, Ph.D., revealed that 63% of patients had an antibiotic change after receiving rapid AST results. How does this relate to AMR? Rapid AST helps inform treatment decisions, reducing the time spent on ineffective therapies that can contribute to AMR. Learn more about how the Selux NGP System was designed to help preserve the lifesaving power of antibiotics: https://seluxdx.co/3Az0Ajt

"Does Speed Matter? The Clinical and Financial Impact of Rapid AST:" https://seluxdx.co/3YwRb43
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx #AllSampleTypes

SEE POST

LinkedIn

How is it that the next global health crisis is completely flying under the radar? In an article by the American Society for Microbiology, Anirban Mahapatra, Ph.D., Editorial Director of ASM Journals notes, “[AMR will cause] an economic catastrophe. It will kill more people than COVID at its height. But why are people not talking about it?”

This poses a very important question: how can we amplify the issue and begin tackling it? The American Society for Microbiology suggests tying the global health crisis down to the human level, so that others are able to more easily digest it. Sharing personal experiences, connecting with stakeholders in health-related advocacy groups, and breaking the issue down into everyday language can help prevent the echo-chamber experts are currently shouting into.

Selux is starting the conversation. To preserve the lifesaving power of antibiotics and help mitigate AMR, we need faster diagnostic results, susceptibility testing on all sample types, testing against all commercially relevant antibiotics at one time, and a commitment to updated breakpoints. See exactly what this looks like here: https://seluxdx.co/40jV5PW

Source: https://seluxdx.co/40jhqNx
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx

SEE POST

LinkedIn

With the new data that's come out on antimicrobial resistance (AMR), it's now more important than ever to evaluate technologies tackling this global health crisis, particularly rapid antibiotic susceptibility testing (AST). Dr. Thomas Kirn, MD, Ph.D., revealed that 63% of patients had an antibiotic change after receiving rapid AST results. How does this relate to AMR? Rapid AST helps inform treatment decisions, reducing the time spent on ineffective therapies that can contribute to AMR. Learn more about how the Selux NGP System was designed to help preserve the lifesaving power of antibiotics: https://seluxdx.co/3Az0Ajt

"Does Speed Matter? The Clinical and Financial Impact of Rapid AST:" https://seluxdx.co/3YwRb43
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx #AllSampleTypes

SEE POST

LinkedIn

The answer is about as complicated as the global health crisis itself, yet it's for this reason precisely that it's necessary that we bring the issue to light. In a recent article by the American Society for Microbiology (ASM), Anirban Mahapatra, Ph.D. notes, “[AMR will cause] an economic catastrophe. It will kill more people than COVID at its height. But why are people not talking about it?” His sentiment is reflected in a statistic by Sepsis Alliance, which reports that among adults in the United States (U.S.), only half (51%) are aware of the term antimicrobial resistance (AMR). That said, how can we bring the issue to the surface? The American Society for Microbiology recommends education, advocacy, and story telling to raise awareness about the issue.

At Selux, we're spreading the word, not superbugs. The Selux NGP System, a rapid AST technology, delivers results in as little as 5.5 hours and helps inform treatment decisions. In effect, this can reduce the time spent on ineffective therapies that can contribute to AMR. See it in action: https://seluxdx.co/4a1VkT3

Source: https://seluxdx.co/4a49Yco
Source: https://seluxdx.co/4h5hczg
.
.
.
#AntibioticResistance #RapidAST #NGP #Superbugs #SeluxDx

SEE POST

LONG-FORM

ROLE: WRITER

LONG-FORM

LONG-FORM

ROLE: WRITER

ROLE: WRITER

Evolutionary Forces Behind Antibiotic Resistance

Evolutionary Forces Behind Antibiotic Resistance

Evolutionary Forces Behind Antibiotic Resistance

September 20, 2024

How Does Antibiotic Resistance Happen?

How Does Antibiotic Resistance Happen?

How Does Antibiotic Resistance Happen?

September 20, 2024

Telluride: Luxe Living in the Rockies

Telluride: Luxe Living in the Rockies

Telluride: Luxe Living in the Rockies

June 24, 2021

Telluride: Housing market analysis

Telluride: Housing market analysis

Telluride: Housing market analysis

June 24, 2021